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let's grow together

Building genuine, honest relationships is paramount to us. Nothing excites us more than sharing our knowledge and passion to support new and existing wholesale partners.

why partner with us:

  • gain hands on experience
  • refine your barista skills
  • cupping sessions
  • equipment selection
  • bar layout & work flow
  • test the latest technology
  • dedicated support & access to approved engineers
  • personalised tour behind the scenes of our roastery
  • meet the team

At Bell Lane, we believe great coffee is built on great relationships. Whether you're just starting out or refining your offer, we're here to help you grow.

A visit to our roastery includes a warm welcome, a personalised tasting, and a guided tour that brings you closer to our producers, our process, and our purpose.

You'll get hands-on with equipment, workflow, and bar design, with the chance to refine barista skills or join a cupping session in our training space.

Together, we’ll shape a coffee experience your customers will love — with consistency, collaboration, and support at every step.

partner with us

expertise and guidance

We're not just coffee enthusiasts, we're coffee experts. From bar layout planning and equipment selection to barista training, we guide you every step of the way. We only recommend proven solutions you can trust, ensuring you brew exceptional coffee that keeps your customers coming back for more.

machinery and support

Understanding that exceptional coffee starts with the right equipment, we offer comprehensive solutions beyond just selling equipment, partnering with leading manufacturers such as La Marzocco, Mahlkonig, Victoria Arduino, Marco and BWT. Working with you every step of the way, we collaborate to identify the perfect equipment that seamlessly integrates with your workspace and budget. And our commitment doesn't stop there! We're always here to help, whether you have a question about your equipment or need a hand troubleshooting. We offer dedicated support and access to approved engineers, so you can keep brewing delicious coffee with confidence.

training

Our wholesale team aren't just passionate about coffee, they're coffee experts who love to share their knowledge. They understand that consistent, high-quality coffee is key to your success. That's why we offer all our wholesale partners a free barista training session at our roastery. This interactive class goes beyond brewing basics. You'll get a behind-the-scenes look at the roastery, meet the team, and gain hands-on skills to consistently craft delicious coffee.

partner with us

We share your passion for amazing coffee and love partnering with cafes worldwide! Want to explore our full coffee solutions? Book a tasting or stock our coffee? Simply complete the form below and a dedicated member of our team will be in touch to chat and learn more about your needs.